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ZSuite Convergence

As companies strive to reduce operational costs, it becomes a balancing act with trying to increase revenue and grow market share at the same time. Many of our clients are able to leverage the convergence of the ZSuite offering that supports the creation of relationships that yield maximum value over their entire lifetime. ZSuite’s convergence of multi-language call center operations, global fulfillment and distribution services and robust IT infrastructure optimizes the velocity to which our clients realize revenue, and provides a clear, competitive advantage in their go tom market strategy.

Recent research indicates this paramount shift in both the way customers interact and how companies are responding to the new landscape of the marketplace.

· A 2004 META Group study found that multi-channel consumers spent 53% more during the 2003 holiday shopping season than did non-multi-channel shoppers. On average, the multi-channel shopper spent $1,100 to the non-multi-channel shopper's $725. The conclusion suggested by this study is that organizations that synchronize cross-channel interactions and provide customer intimacy at every touch point will achieve higher brand loyalty and increase profits.

· In a 2003 Forrester survey, more than 67% of respondents reported that, while they have implemented a centralized customer database, more than 70% say they do not have a 360 degree view of their customers. This suggests creating a data warehouse alone does not address an organization's customer-centric needs.

The philosophy of ZSuite is simple – by providing superb customer experience through understanding interaction, we can in turn systematically build long term customer value. Contact Us to learn more about how ZSuite can help your business succeed.

 

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